Dual purpose strengthening and protection to combat color erosion.
From almost the moment hair is colored, it is exposed to stresses that erode color vibrancy and luster. Repeated washing, sun exposure, pollution and mechanical aggressions, cause color to weaken, fade and dull. Hair luster, shine, and youthful appearance disappear.
KeraColor formulas have been developed to strengthen the integrity of hair, maximize the longevity and radiance of hair color by intensely conditioning, and helping to protect and preserve its intensity.